Chanel

Chanel “Jardins, Jardin”, the iris in the spotlight

From May 30th to June 2nd, the gardens of Villa Windsor hosted to the 20th edition of “Jardins, Jardin”, a signature event celebrating the art of landscape gardening. For this occasion, PARTI PRIS produced for CHANEL PARFUMS BEAUTÉ an exclusive olfactory exhibition, dedicated to the Iris Pallida.

Within a 300-square-meter garden, visitors were invited on a unique sensory journey, transporting them to Pégomas, at the heart of the Grasse region. This immersive experience traced the life cycle of this precious flower, from its delicate bloom to the transformation of its rhizomes to extract its fragrance, unveiling the secrets of French perfumery.

#CHANEL #JARDINSJARDIN

• Date :
  • May 2024